Service Proposal

Restful Nights & Protect A Bed
Proposal

Full-stack growth, data-driven creative, and AI-powered scale for modern brands.

View Proposal
Strategic Proposal

Project Overview

2026 only
payments
Investment
$30,000
/ Month + Tiered % of Ad Spend
auto_awesome
Engagement
6 Months
Growth Engagement Plan
analytics
Platform
$499/mo
Real-Time Data Access
layers
Scale
Project Scope
Protect A Bed: Full Service - Media Buying, Creative, Amazon, Lifecycle, Influencer, Ecommerce, Landing Pages & Affiliate.
Restful Nights: TikTok Only service (other ads managed in-house/contractors).
Ad Spend Fee % Tiers
Below $250K / month 15%
$250K – $750K / month 12.5%
$750K – $1.5M / month 10%
Above $1.5M / month 7.5%
The Tech Stack

Real-Time Data Dashboard

Get the insights you need to make smart decisions with accurate real-time attribution and advanced creative analysis.

  • check_circle Accurate Real-Time Attribution
  • check_circle All Your Data In One Place
  • check_circle Advanced Creative Analysis

*Perfect for businesses seeking deeper insights at scale.

Modern Dashboard Interface
Investment

Bundle & Save

Monthly Service Packages

SAVE $7,000+

ADSENTIAL

$10,000/mo
  • done Media Buying & Meta Advertising
  • done TikTok Shop Creative & Strategy
  • done Influencer & Affiliate Recruitment
  • done Creative Strategy & Production
  • done + Tiered % of Ad Spend
Select AdSential
SAVE $10,000+

FOUNDATIONAL

$20,000/mo
  • done Everything in AdSential
  • done Amazon Marketing & Management
  • done Lifecycle Marketing (Email & SMS)
  • done Multi-Channel Growth Strategy
  • done Advanced Retention Flow Setup
Select Foundational
SAVE $15,000+

FULL SERVICE

$30,000/mo
  • done Everything in Foundational
  • done 2 Custom Landing Pages / mo
  • done Ecommerce & CRO Optimization
  • done Fractional CMO & Brand Support
  • done Priority Implementation & Support
Select Full Service
Capabilities

Core Services

Comprehensive growth solutions powered by data and creativity.

Paid Social Media Buying

Meta, TikTok, Google, Snapchat, Applovin & More*

What's Included:

  • check_circle A technical audit of all past advertising spend
  • check_circle Goal planning sessions
  • check_circle Ongoing ad account management and optimization
  • check_circle Detailed weekly reporting on campaign performance and next steps

*Ad Spend by platform determined by overall budget & goals

Your Team:

Brand Ops

  • assignment_ind Brand Coordinator

Paid Media

  • trending_up Growth Director
  • insights Paid Social Specialist
  • manage_search Paid Search Specialist

Ad Creative Services

Creative Strategy, Video Editing & Graphic Design for all deployed spend

What's Included:

  • check_circle Comprehensive audit of existing content and tagged social media posts
  • check_circle Strategy sessions on viable marketing angles and an initial testing roadmap
  • check_circle 10 unique ad concepts per month
  • check_circle Ongoing ad iterations for best-performing concepts

Your Team:

Brand Ops

  • assignment_ind Brand Coordinator

Creative Services

  • palette Creative Director
  • psychology Creative Strategist
  • movie Paid Social Designer/Video Editor

Influencer & Creator Affiliate

Outreach, Negotiation, & Content Strategy for TikTok, Instagram, & More

What's Included:

  • check_circle Ongoing recruitment and onboarding of high-performing creators
  • check_circle Contract negotiation and performance-based incentive structuring
  • check_circle Content strategy and optimization for affiliate-driven campaigns
  • check_circle Performance tracking and reporting on conversions, engagement, and ROI

Your Team:

Brand Ops

  • assignment_ind Brand Coordinator

Creative Services

  • groups Influencer Director
  • support_agent Influencer Coordinator
  • link Affiliate Outreach Specialist
  • movie Video Editor

Lifecycle Management (Email/SMS)

Strategy, Design, Copywriting, & Implementation for Email/SMS

What's Included:

  • check_circle Comprehensive audit of existing lifecycle setup and strategy
  • check_circle Ongoing flow & automation optimization
  • check_circle 12 dedicated campaigns per month
  • check_circle Detailed weekly reporting on campaign performance and next steps

Your Team:

Brand Ops

  • assignment_ind Brand Coordinator

Lifecycle (Email/SMS)

  • mark_email_read Lifecycle Director
  • contact_mail Lifecycle Coordinator
  • design_services Lifecycle Designer

Amazon Marketing

Amazon Ads Management, Amazon Product Listing SEO

payments $5,000/mo

What's Included:

  • check_circle Comprehensive audit of existing Amazon ads & Storefront setup
  • check_circle Ongoing ad management and optimization
  • check_circle SEO management and copy optimization
  • check_circle Detailed weekly reporting on keyword & category ranking, campaign performance, and inventory alerts
payments

Investment Structure

Base Package: $5,000 + % of Revenue Tiers

$0 - $500k
3%
$500k - $1M
2%
$1M+
1%

Your Team:

Brand Ops

  • assignment_ind Brand Coordinator

Amazon

  • store Marketplace Director
  • shopping_basket Amazon Marketplace Coordinator

*Additional fees for Product Launches & Graphic Design

Expansion

Strategic Add-ons

Unlock more growth with specialized performance services.

(Add-On) Landing Pages

Direct-Response Landing Page Copywriting, Design, & Development

payments $3,500/mo

What's Included:

  • check_circle Minimum of (2) Landing Pages Per Month
  • check_circle Copywriting & Messaging – Craft high-converting copy that aligns with brand voice and campaign goals.
  • check_circle Wireframing, UX & Development – Design and build high-performing landing pages optimized for conversions.
  • check_circle A/B Testing & Optimization – Test and refine CTAs, headlines, and layouts to maximize performance.

Your Team:

Brand Ops

  • assignment_ind Brand Coordinator

Landing Pages

  • edit_note Performance Copywriter
  • web UX Designer
  • code Shopify Developer

(Add-On) Affiliate Marketing

Affiliate Program Strategy, Management & Optimization

What's Included:

  • check_circle Recruitment and onboarding of high-performing affiliates and partners
  • check_circle Development of commission structures, promotional offers, and incentives
  • check_circle Ongoing relationship management and support for affiliates
  • check_circle Implementation of tracking and attribution solutions for accurate measurement
  • check_circle Continuous performance monitoring and optimization of affiliate campaigns
  • check_circle Detailed reporting on affiliate-driven revenue and engagement

Your Team:

Brand Ops

  • assignment_ind Brand Coordinator

Affiliate

  • groups Network Director

(Add-On) Ecommerce Management & CRO

Shopify Ecommerce Management & Conversion Rate Optimization (CRO)

payments $6,500/mo

What's Included:

  • check_circle Comprehensive audit of existing Shopify store & conversion funnel performance.
  • check_circle Product management – Oversee product listings, descriptions, and inventory to ensure accuracy.
  • check_circle Site performance optimization – Improve page speed and mobile UX to reduce friction and increase conversions.

Your Team:

Brand Ops

  • assignment_ind Brand Coordinator

Ecom

  • store Ecom Director
  • manage_accounts Ecom Manager
  • web UX Designer
  • code Shopify Developer

(Add-On) Financial Modeling

High-Fidelity Growth Forecasting, Revenue Modeling, & Predictive Analytics

payments $5,000 One-time Payment

What's Included:

  • check_circle Customer Financial Analysis
  • check_circle E-commerce & Cash Flow Modeling
  • check_circle Scenario Planning & Forecasting

Your Team:

Strategy

  • equalizer Financial Analyst
Step-by-Step

Onboarding Process

Modern Agency delivers a comprehensive onboarding process that includes strategy development and tactical implementation, ensuring a smooth start to our partnership.

1

Comprehensive Evaluation

  • analytics Full-Spectrum Brand Audit: Evaluation of Growth, Creative, Lifecycle, & FP&A.
  • troubleshoot Performance Gap Analysis: Identifying optimization opportunities & weaknesses.
  • map Tailored Strategic Roadmap: Custom tactical plan for every brand facet.
2

Strategic Planning & Execution

  • groups Team & Resource Alignment: Assembling specialized experts for your growth plan.
  • forum Centralized Communication: Slack, Asana, & asset platform integration.
  • rocket_launch Strategic Partnership Launch: Dedicated Brand Coordinator & Kick-off meeting.
3

Scaling & Performance Optimization

  • trending_up Insight-Driven Scaling: Leveraging evaluation findings for aggressive growth.
  • architecture Process Refinement: Continuous improvement of ops & customer engagement.
  • public Sustainable Market Dominance: Constant monitoring for long-term thriving growth.
The Plan

Growth Roadmap

A systematic approach to scaling your brand.

Phase 1
Months 1–2

Foundation & Asset Development

  • web D2C Website Development: Design, build, and configure a fully optimized, conversion-focused e-commerce website for Protect A Bed.
  • store Amazon Marketplace Architecture: Establish and configure the Protective Bed Amazon storefront, including comprehensive product listings, SEO copywriting, and backend setup.
  • photo_camera Premium Creative Asset Production: Scope and deliver a high-fidelity AI photography package. Produced 25 studio-quality product images engineered to maximize conversion rates across all sales channels. (Allocated Investment: $5,000 One Time Only Payment / On Demand)
Phase 2
Months 3–4

Market Launch & Channel Activation

rocket_launch
Protect A Bed Go-to-Market & CRO

Officially launch the Protect A Bed website and Amazon presence. We will immediately initiate continuous Conversion Rate Optimization (CRO) based on live user data to maximize initial sales momentum.

trending_up
Restful Nights TikTok Scaling

Launch, manage, and aggressively scale targeted TikTok advertising campaigns for Restful Nights, focusing on driving high-intent traffic and lowering customer acquisition costs (CAC). Refer to TikTok Journey below for details.

Phase 3
Month 5 & Beyond

Sustained Growth & Strategic Management

all_inclusive
Ongoing Multi-Brand Optimization

Transition into long-term retention and growth strategies for both Protect A Bed and Restful Nights. This includes continuous data-driven optimization of all digital storefronts, ongoing performance marketing management, and strategic scaling to ensure sustained revenue growth.

Specialized Focus

TikTok Monthly Packages

Onboard, Test, and Scale with our proprietary TikTok-native framework.

BASE

$5,000/mo
  • check TikTok Affiliate Program Setup
  • check Targeted Affiliate Sourcing
  • check Open Plan Management
  • check Performance Reporting

*Minimum of $5,000 in sampling budget required

Select Base

CURATED

$8,000/mo
  • check Everything in Base Package
  • check Outbound Influencer Program Management
  • check Option for non-ads centric campaigns

*Minimum of $5,000 in sampling & $5,000 in Paid Influencer budget required

Select Curated

END-TO-END

$12,000/mo
  • check Curated & Base Packages
  • check Inbound Influencer Management
  • check High-Visibility Partnerships
  • check Advanced Reporting & Strategy

*Minimum of $5,000 in sampling & $15,000 in Paid Influencer budget required

Select End-to-End
The Journey

Your TikTok Shop Journey

A specialized roadmap designed to dominate the TikTok ecosystem.

Phase 1
Weeks 1-3

Foundation & Launch Readiness

Objective: Launch a shop engineered for growth with strong creator momentum, operational efficiency, and a seamless path to purchase.

  • settings_input_component TikTok Shop Foundation: Securing platform access, aligning on revenue targets & economics.
  • inventory_2 Assortment Strategy: Evaluating assortment through a TikTok-native lens, prioritizing hero SKUs.
  • hub Affiliate Activation: Onboarding into our affiliate ecosystem with high-velocity outreach.
  • terminal Tech Implementation: Implementing best-in-class tech stack for streamlined operations.
Phase 2
Weeks 3-6

Creator Velocity & Optimization

Objective: Create a repeatable growth engine by pairing high-performing creator content with conversion-driven offers.

  • speed Creator Velocity: Prioritizing creator volume to quickly identify what drives conversion.
  • shopping_bag Winning Offers: Establishing strategies like flash sales, GWPs, and bundle incentives.
  • web PDP Optimization: Refining merchandising and on-page messaging based on early learnings.
  • rocket_launch Scaling Blueprint: Turning top-performing content into the blueprint for Spark Ads.
Phase 3
Weeks 6+

Scale & Market Leadership

Objective: Sustain momentum by scaling proven performers, protecting shop health, and building long-term creator alignment.

  • trending_up Accelerated Scale: Increasing investment behind top creators and highest-converting content.
  • health_and_safety Shop Health: Proactively managing violation reports and maintaining TikTok standing.
  • groups_3 Deep Relationships: Negotiating stronger partnerships and securing long-term usage rights.
  • precision_manufacturing Operational Excellence: Maintaining efficiency as order volume increases at scale.
Strategic Retention

Lifecycle Management (Email/SMS) Pricing

Strategy, Design, Copywriting, & Implementation for Email/SMS

MODERN LAUNCH

$3,500/mo
  • email Email + SMS
    (Optional: Retention.com, SafeOpt, LiveRecover)
  • campaign 4-8 Email Campaigns
  • sms 2-6 SMS Campaigns
Select Launch
POPULAR

MODERN CORE

$5,500/mo
  • bolt Everything in Modern Launch
  • loyalty Adds Loyalty, Referral, Reviews, Subscription
  • campaign 8-12 Email Campaigns
  • sms 6-10 SMS Campaigns
Select Core

MODERN INFINITY

$7,500/mo
  • all_inclusive Everything in Modern Core
  • public Adds Social Lifecycle Channels (TikTok, Instagram, Messenger)
  • campaign 12-16 Email Campaigns
  • sms 10-12 SMS Campaigns
Select Infinity
Case Studies

Proven Results

Ariana Case Study
✕ modern influencer

Ariana Grande Fragrances partnered with Modern Agency to launch and scale its TikTok Shop presence in under 30 days.

Through strategic influencer activations and coordinated livestream initiatives, the brand generated over $1M in GMV, driven by 2,000 creator videos, 6,000 livestreams, and a fast-growing community of over 6,500 active affiliates. This rapid-fire execution established Ariana Grande Fragrances as a leading brand in its category on TikTok Shop.

In 30 Days Modern Agency Achieved

$1M+ In TikTok Shop GMV
2,000+ Creator Videos Posted
6,500+ Active TikTok Affiliates
IGK Case Study
✕ modern agency

IGK Hair partnered with Modern Agency to transform its digital ecosystem and scale omnichannel growth through a fully integrated acquisition, retention, and paid media strategy.

By diversifying spend across multiple paid platforms, optimizing performance at every layer of the funnel, and building a scalable network of content-driven demand, IGK Hair achieved $111M+ in revenue, acquired 668k+ new customers, and drove measurable -78.5% CPA reduction.

Since Partnering With Modern

$111M+ In Net Revenue
668k New Customers
-78.5% Reduction In CPA
Our Leaders

hubScale Transparently

Adam Wellington

Adam Wellington

Founder / CEO

Adam Aslanian

Adam Aslanian

Co-Founder / CPO

Jordan Dufner

Jordan Dufner

Chief Strategy Officer

Colin Korzemba

Colin Korzemba

Director of Marketing

Wadi Martinelli

Wadi Martinelli

Technical Success Manager

Danielle Krynen

Danielle Krynen

Business Success Manager

Sean Bruce

Sean Bruce

Business Development Manager